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The Staff

Our exceptional, friendly staff is our greatest asset. They are excited about what they do, and they care personally about getting the best results for our patients.

Our receptionists will try to accommodate your busy schedule by finding appointments that suit your needs. We will help you understand your insurance coverage and if financial arrangements are necessary, we will be glad to help you develop a plan to make your vision care treatment possible.

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Paul Ferraro

Vice President of Operations and Sales Development
Paul entered the optometric industry in 1983 working for a major manufacturer of contact lenses and lens care products.  Since that time, Paul has held various sales, account management and sales leadership positions. He has worked with thousands of private and corporate optometric practitioners across America. Paul brings nearly 20...
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Sarah Dau

Director, Business Development
Sarah began her career in 1991 in the healthcare industry working with companies to effectively evaluate the health plan marketplace and develop competitive health benefit programs and strategies for employers and employees.  She prepared and conducted formal employee seminars for employers as well as developed and presented training seminars for...
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Allison Kraemer

Administrative Director, Implementation Coach
Allie joined the Power Practice in 2013, bringing with her 20+ years of retail management experience. Having held various positions from Merchandiser to General Manager and everything in between, she has a skill set that brings a new and fresh perspective to her clients. While working for Ann Taylor, she...
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Denise Kolker

Assistant to the Chief Dream Officer/Implementation Coach
Denise joined The Power Practice team in June, 2016 as the Assistant to the Chief Dream Officer and she wears many hats. She comes to The Power Practice with over 20 years of organizational management and customer service experience.  Besides managing her own business for many years, she has also...